Job Title: Brand Alliances Manager
Location: New Delhi
About the Role
Looking for someone to manage partnerships with leading brands across categories. This role involves both relationship management and strategic growth of brand alliances, ensuring value creation for partners and the business.
Key Responsibilities
- Brand Partnership Management:
- Own and manage relationships with partner brands, ensuring consistent engagement and long-term collaboration.
- Alliance Growth:
- Identify opportunities to expand existing partnerships, increase revenue contribution, and introduce new campaigns/offers.
- Campaign Planning & Execution:
- Work closely with internal teams (marketing, product, tech, and operations) to launch and optimize brand campaigns.
- Stakeholder Coordination:
- Act as the bridge between internal teams and external brand partners to ensure seamless execution.
- Performance Analysis:
- Track campaign and partner performance metrics, generate insights, and recommend improvements.
- Onboarding Support:
- Assist in onboarding new brand partners and ensuring smooth integration into the platform.
Required Skills & Qualifications
- Minimum 2 years of experience in brand alliances, partnerships, account management, or client servicing roles.
- Strong communication, negotiation, and interpersonal skills.
- Analytical mindset with proficiency in Excel and reporting tools.
- Experience in e-commerce, fintech, loyalty/rewards platforms, or digital partnerships.
