JOB TITLE : Branch Sales Manager-Micro Mortgages
GRADE : M
DEPARTMENT : Micro Mortgages
LOCATION : BRANCH
SUB-DEPARTMENT : TYPE OF POSITION : Full-time
REPORTS TO : Area Manager-Micro Mortgages
REPORTING INTO
- Relationship Officer-Micro Mortgages
- Portfolio Officer-Micro Mortgages
- ROLE PURPOSE & OBJECTIVE
- Interact with the customers, look out for the requirements of the customers who wish to take a micro mortgage loan, creating the demand for the same and fulfilling the demand.
- Managing End to End sales life cycle of tapping prospects through marketing activities, understanding their requirement and rendering advice
- Negotiating with customers, timely disbursement of loan and providing other Bank Products.
- Implementing tactics to enhance market penetration through Bank branches, Connectors, customer referrals and marketing activities.
- To set up distribution through builder Empanelment (APF), Marketing activities, relationship management with stakeholders as required
- SIZE OF THE ROLE
FINANCIAL SIZE
NON-FINANCIAL SIZE
- Cost of hiring and placing new Relationship Officers and Portfolio Officers at Branches
- Operational Cost of managing the Conveyance and Claims of Relationship Officers
- Cost of procurement marketing collaterals, sales aids.
- Shall be expected to manage a portfolio of Rs.10 Cr. Progressively
- Managing a housing vertical's product across the location of operations
- Managing assets like marketing collaterals, Stationary, Dockets and Systems
- Managing a team size of 2-3 ROs/POs reporting into the role.
- KEY DUTIES & RESPONSIBILITIES OF THE ROLE
Business/ Financials
- Aligning with bank Branches & other Ujjivan teams (Micro-Banking & others) for increasing Traffic for MM
- Increase distribution by interacting closely with MB team and other internal sources
- Targets on number & value of files for Log-in, approval, disbursement of HL
- Collection of Bounced cases for no zero-default track of all customers sourced
- FTR on all files
Customer (Both Internal & External)
- Attend and address customer queries and grievances within the defined TAT.
- Managing internal and external customer relationship to ensure customer satisfaction.
- Ensure customers are educated about all products/services offered by Ujjivan.
- Ensure lower customer attrition by providing different products as per customer requirement.
- Focus on lower TAT as per laid down standards.
Internal Process
- Manage and nurture the team reporting into this role
- FTR on all work/processes/ files
- Well spread file flow of log-in and disbursal over a month
- Documentation and preparation of process manuals.
Innovation & Learning
- Work towards grooming self for next level of Area Manager with help of supervisor.
- Completion of goal setting and appraisal on time
- MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS
Educational
Qualifications
- Graduate with 3-8 years experience in mortgages industry.
Experience (Years and Core Experience Type)
- 3-8 years in sales and documentation of loans of which at least 2 years in Housing Loans, home loans or loans against property in an NBFC/ Bank/HFC. Mixed experience of Sales & Credit is acceptable but should be predominantly in sales.
Certifications
- Relevant certifications shall be an added advantage
Functional Skills
- Ability to create teams and drive sales performance. Will be required to take complete ownership of Housing business at Cluster level.
- Ability to engage with customers, Plan & execute Marketing and Sales promotion
- Ability to speak and read regional language(s)- is desirable. Ability to communicate in English (Read-speak-write) is required. Has good verbal fluency and uses simple, clear and purposeful language.
- Adequate Computer knowledge
Behavioral Skills
- Sound Product knowledge
- Should possess Training Skills
- Willingness to travel & relocation as per business requirements and career opportunities
- Managing customer relations
- Performance oriented
Competencies
- Good Computer Knowledge
- Competent to handle MIS systems and Lending Software
- KEY INTERACTIONS
INTERNAL
EXTERNAL
- Product and Marketing Team
- Regional Operations, Credit
- Audit, Vigilance and FCU team
- Area Technical Manager
- Legal Vendors
- External marketing agencies
- Competitor Counterparts
PREPARED BY: Preshaanth R
DATE: 31-01-2025
REVIEWED BY: Rishu Kumar
DATE: 31-01-2025
LAST UPDATED BY: TM Team
DATE: 17-03-2025