Position: Blinkit Ads & Quick Commerce Specialist
Experience: 2–5 Years
Employment Type: Full-Time
Key Responsibilities:
- Manage and optimize Blinkit Ads campaigns to drive sales, visibility, and ROI.
- Develop and execute Quick Commerce (Q-Commerce) marketing strategies across platforms such as Blinkit, Zepto, Swiggy Instamart, etc.
- Monitor campaign performance, budgets, ROAS, conversions, and product visibility.
- Analyze sales and advertising data to identify growth opportunities.
- Manage product listings, promotions, keywords, and campaign bidding.
- Coordinate with internal teams and platform representatives to improve brand performance.
- Prepare regular performance reports and provide actionable insights.
- Stay updated on Quick Commerce trends, competitor activity, and platform updates.
Requirements:
- 2–5 years of experience in Quick Commerce, Marketplace Marketing, or Digital Advertising.
- Hands-on experience managing Blinkit Ads is preferred.
- Strong understanding of ROAS, CPC, CTR, conversions, and campaign optimization.
- Experience with other Q-Commerce platforms such as Zepto and Swiggy Instamart will be an advantage.
- Strong analytical and problem-solving skills.
- Ability to work independently and deliver measurable business results.
