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B2B Outbound Cold Email Specialist (Meeting Generation)

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  • Posted 6 days ago
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Job Description

About Us:

Taqtics is a Global B2B SaaS platform that helps Retail & Restaurant brands manage their daily store operations, remotely. Taqtics is used by 50+ brands like Nike, Tom Ford, Under Armour, KFC, Blue Tokai Coffee and Pizza Express across 10+ countries globally.

About the Role

This role is closer to an SDR than a marketing automation specialist.

Your primary job: book qualified meetings using outbound cold emails.

No newsletters, no customer remarketing this is pure cold outreach.

What You'll Do

  • Plan and run outbound cold email campaigns focused on meeting bookings, not opens or clicks.
  • Write highly personalized plain-text emails with strong hooks, offers, and CTAs for different segments (industry, role, geography, account lists, etc.).
  • Work with the Market Research team to define ICPs, build targeted contact lists, and improve list quality.
  • Use tools like LinkedIn Sales Navigator, Apollo, Lusha, ZoomInfo and HubSpot to research accounts and prospects.
  • Track, analyze, and improve campaigns based on reply rates and meetings booked.

What Success Looks Like

  • Hitting a monthly target of qualified meetings scheduled via email.
  • High-quality, well-segmented lists and campaigns not spray-and-pray.
  • Clear, conversational email copy that consistently gets replies and starts conversations.

This Role is NOT

  • Newsletter execution
  • Lifecycle / marketing automation / Lead nurturing
  • Customer or existing lead remarketing

Qualifications:

Graduate in any stream is fine. Post Graduates are preferred!

Must have at least 1Yr experience in email marketing / lead generation.

Location of the Job :

  • Please note that this is a Full-Time ON-SITE position.
  • Work from Office 5 days a week 10 AM till 7 PM
  • Office is in RT Nagar, Bangalore, India 560024

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About Company

Job ID: 133827421