B2B Growth Marketing Specialist

Position: Lead Generation / Digital Marketing - B2B Growth

Location: India (Remote)

Timings: 2 pm to 11 pm IST

Availability: Immediate to 15 days

We are looking for a B2B Growth Marketing Specialist to generate qualified leads for new project opportunities for our NetSuite services. You will run outreach through similar tools like Apollo.io, LinkedIn Sales Navigator, manage prospects in HubSpot, and help turn product knowledge into clear marketing content.

Required experience and skills

• 2–3 years of experience in B2B marketing, demand generation or lead generation, preferably for software, SaaS or IT services.
• Practical experience using Apollo.io for prospect research, list building and email outreach.
• Experience using HubSpot CRM to organize prospects, track activity and produce basic reports.
• Experience with LinkedIn prospecting, company-page marketing and professional content creation.
• Strong written and spoken English, with the ability to write clear emails and explain software benefits to business users.
• Evidence of generating relevant leads or qualified meetings, including examples of campaigns and the results you contributed to.
• Ability to manage follow-ups, work with sales and product teams, and use Excel or Google Sheets to analyze campaign results.

Preferred experience

• Experience with Oracle NetSuite or other ERP solutions is an added advantage and is not mandatory.
• Experience reaching international B2B prospects, particularly in North America.
• Experience with LinkedIn Ads, HubSpot marketing automation, basic SEO or website analytics.
• Ability to create simple marketing assets using Canva or a similar tool, and support webinars or product demonstrations.