Associate Software Sales Engineer

We are looking for an enthusiastic, self-motivated, and results-driven Associate Software Sales Engineer to join our Sales team. The ideal candidate will support the sales process through lead generation, customer engagement, product demonstrations, technical discussions, and relationship management.

This role provides an opportunity to work closely with experienced sales professionals, interact with domestic and international clients, understand customer requirements, and develop strong expertise across the sales lifecycle.

Key Responsibilities

• Generate and qualify leads through cold calling, email outreach, LinkedIn, and other channels.
• Understand customer requirements and identify suitable sales opportunities.
• Conduct domestic and international client calls, product presentations, and demonstrations.
• Explain product features, benefits, and solutions clearly to prospective customers.
• Build and maintain strong relationships with prospects throughout the sales cycle.
• Conduct market and competitor research to identify new business opportunities.
• Prepare sales presentations, proposals, and other materials to support deal closure.
• Maintain accurate lead and customer records and update sales activities in CRM tools such as Zoho CRM or Salesforce.
• Follow up with prospects and support the sales team in achieving individual and team targets.
• Collaborate with internal teams to ensure smooth pre-sales and customer onboarding activities.

Required Skills

• Excellent verbal and written communication skills in English.
• Strong interpersonal and relationship-building skills with a customer-focused approach.
• Good understanding of sales, business development, and customer engagement.
• Ability to understand customer requirements and communicate suitable product solutions effectively.
• Good presentation and negotiation skills.
• Ability to conduct product demonstrations and explain product features and benefits clearly.
• Familiarity with CRM tools such as Zoho CRM or Salesforce is an advantage.
• Strong analytical, organizational, and time-management skills.
• Proactive approach towards lead generation, follow-ups, and business development.
• Self-motivated, target-oriented, and eager to learn.
• Ability to work independently as well as collaboratively with cross-functional teams.

Qualifications & Experience

• Bachelor's degree in Business Administration, Marketing, Sales, Engineering, Computer Applications, or a related field.
• 0–1 years of experience in sales, business development, pre-sales, product support, or a related role.
• Prior internship, academic project, or experience in sales, marketing, customer service, or business development is an advantage.
• Basic understanding of the sales cycle, from lead generation and qualification to product presentation and deal closure.
• Experience in software/IT product sales or B2B sales will be an added advantage.