At least 7-10 years experience in marketing of which 4 years should be in project management across cross-functional teams for multi-channel digital campaigns
Experience in direct marketing or database marketing a plus.
Demonstrated ability to handle multiple simultaneous programs
Experience in creating project plans that range upwards to 100 tasks in either Microsoft Project
Ability to work with cross-functional teams and Marketing in-person and over the phone.
Excellent process flow management capabilities
Excellent attention to detail
Excellent interpersonal skills
Excellent problem solving and organization skills
Strong written and oral communication skills
Proficient with basic office applications such as Excel and PowerPoint
Bachelor's degree
Responsibilities
Develop a master project plan to coordinate all of the activities of the teams.
Create segmentation plans that support marketing campaigns and for the Marketing Operations team to execute and automate those segmentation plans
Manage the Creative Development process (where required) to ensure that the creative teams understand the direction of Marketing, that communications between the teams are conveyed in a timely fashion and that Legal, Brand and other pertinent teams have input
When relevant, ensure that cross functional teams/domain experts are involved in setting up relevant metrics and ensure that results of the campaign are reported in a consistent manner.
Keep abreast of ad-technology, marketing technology and developments.
Should understand email marketing, performance marketing.
Understanding of social media marketing a plus.
Qualifications
Excellent interpersonal skills
Excellent problem solving and organization skills
Strong written and oral communication skills
Proficient with basic office applications such as Excel and PowerPoint