Associate Program Manager - Category Marketing

Key Deliverables

1. Drive cross-functional programs focused on customer adoption and wallet share growth.
2. Define and track goals across business metrics such as DAU, orders, and conversion rates.
3. Design and execute DAU-boosting constructs, communication strategies, and engagement flows.
4. Lead time-bound initiatives in collaboration with Category, Growth, and Supply Chain teams.

Role Responsibilities

1. Identify inefficiencies, conduct root cause analysis, and develop scalable solutions.
2. Collaborate with stakeholders across product, marketing, finance, and leadership for reviews.
3. Own end-to-end execution of business-critical projects, ensuring measurable impact.
4. Simplify processes and drive alignment with category and warehouse teams to enhance customer experience.