Associate Marketing Manager, RBS Retail Efficiency

Amazon Music

India

2-4 Years

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Posted 20 hours ago
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Job Description

Description

Are you customer centric, smart and analytical, strategic yet execution focused, entrepreneurial, and passionate about e-Commerce Do you want to be a part of one of the fastest growing and most innovative e-commerce businesses Are you interested in working in a high impact role If yes, this opportunity will appeal to you. Come join our Marketing team and help define the course of the Amazon business.
Amazon's vision is to enable customers globally to find, discover, and buy anything online. Amazon.com operates along with its affiliate websites, across the globe, delighting millions of customers every day.
We are looking for a smart, metrics and results-oriented Associate Marketing Manager who will be instrumental in improving customer experience and growing our business. The Associate Marketing Manager will be responsible for ensuring the best customer/merchant experience in one or more product line(s). He/she will plan, coordinate, and create emails and pages across the site create and analyze metrics dashboards following traffic, click through, conversion, adoption and other web metrics. He/she will report on performance and action plans to the management team, will propose, plan and execute new features and projects, partner with business and technical teams to achieve goals. He/she will help to drive feature launches and site improvements to completion by coordinating with project managers, developers, designers, and peers across the organization.

Key job responsibilities
- Handling design, tracking, merchandising and owning end to end responsibility for campaigns/initiatives.
- Tracking and analyzing customer needs based on customer behavior including searching, browsing and purchasing
- Formulating and executing the marketing plans. This includes on-site initiatives, on-ground initiatives, email and outbound programs, GTM for launches, cross-category placements, developing and executing Amazon site wide events etc.
- Designing and executing successful online customer experiences
- Identifying problems and opportunities and responding accordingly, engaging cross functional teams where necessary
- Developing and managing SEO initiatives, new traffic-driving content strategies
- Analyzing and sharing relevant metrics and best practices from the executed initiatives across the organization
- Developing, testing and analyzing new tactics to increase conversion rates and sharing them within the organization
- Flexibility to work across different (APAC, US, EU) shift timings based on Business needs

Basic Qualifications

- 2+ years of professional non-internship marketing experience
- Experience in a marketing role
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience effectively communicating complex concepts through written and verbal communication
- Experience in e-commerce (sales or marketing)
- Experience prioritizing and handling multiple assignments at any given time while maintaining commitment to deadlines
- Experience prioritizing and managing time effectively in dynamic environments
- Experience using data and metrics to back up assumptions and implement effective solutions
- Experience in a fast paced, dynamic organization
- Experience with data analysis and basic Excel skills
- Experience with e-commerce

Preferred Qualifications

- Experience in e-commerce, retail or advertising
- Experience in content creation or copy editing, including online publishing
- Prior expertise in handling on-site merchandising tools
- Relevant experience in retail, marketing or communications
- MBA is a plus

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