Associate Manager - Paid Media

Key Responsibilities:

• Maintain day-to-day client contact for SEM campaign execution and client goals alignment.
• Contribute ideas to grow client business and develop strategies for campaign improvements.
• Prepare agendas for weekly client planning and status meetings.
• Format and prepare weekly search reports for clients using tables, graphs, summaries, and slides; translate complex findings into written insights.
• Track, analyze, and summarize program results and progress, providing budget updates to clients.
• Assist in preparing research and materials for client presentations and engagements.
• Set up and manage 3–5 search projects of various sizes; perform keyword research and basic analysis.
• Monitor campaign progress using reporting tools and provide recommendations for optimization.
• Clearly convey and explain search engine best practices to clients and internal teams.
• Train subordinates to achieve self-sufficiency in executing campaigns independently.
• Proactively review and manage client data to ensure optimal performance.
• Track and report on campaign results, gather data analysis, and participate in weekly client calls.
• Generate campaign reports and manage pacing, QA, and trafficking.
• Provide initial insights on campaign trends to executives and planners.