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VCommission

Associate Manager - Meta ads

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  • Posted 4 days ago
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Job Description


About vCommission Media

vCommission Media is a Leading Global Affiliate Marketing Network, delivering performance on web and mobile to worldwide advertisers through a growing network of over 100K+ affiliates. With presence in India, Singapore, UAE, UK, and USA, vCommission empowers meaningful digital growth across multiple verticals — Ecommerce, Travel, Utility, LeadGen IN, LeadGen & PPC US, and India COD Ecom.

Role Overview

We are looking for a performance-driven Associate Manager – Ad Operations to lead and scale Meta campaigns for eCommerce offers. The ideal candidate will have a strong analytical mindset, hands-on campaign expertise, and the ability to manage and mentor a team while driving consistent ROI.

Key Responsibilities

Campaign Execution

  • Plan, launch, and optimize Meta campaigns for eCommerce products/offers
  • Build full-funnel strategies across awareness, engagement, conversion, and remarketing
  • Write high-converting ad copies aligned with user intent and buying behavior
  • Manage campaign pacing, budgets, and performance across devices and geographies

Optimization & Scaling

  • Achieve and sustain 15–25%+ ROI across campaigns
  • Monitor key metrics like CTR, CPC, ROAS, ROI, and CR daily
  • Scale profitable campaigns while keeping wasted spend below 15%
  • Implement advanced audience targeting, bidding strategies, and conversion tracking

Team Handling & Training

  • Manage and mentor a team of junior media buyers
  • Ensure team campaigns meet profitability and KPI benchmarks
  • Resolve operational challenges to maintain smooth execution
  • Develop SOPs for campaign execution and scaling

Performance Analysis

  • Analyze campaign data to identify trends, seasonality, and growth opportunities
  • Share actionable insights with reporting managers
  • Maintain transparent reporting and performance summaries

Research & Benchmarking

  • Conduct competitor benchmarking using Meta Ads Library, Google Trends, and ad spy tools
  • Identify high-performing categories and emerging product opportunities
  • Stay updated with Meta algorithm changes and platform updates

Cross-Team Collaboration

  • Work closely with Creative teams to improve ad creatives and CTR
  • Collaborate with MIS teams for accurate reporting, ROI tracking, and spend validation

Requirements

  • 3+ years of experience in performance marketing / media buying
  • Strong hands-on experience in Meta Ads (primary focus)
  • Proven track record of delivering profitable ROI-driven campaigns
  • Experience in eCommerce campaign scaling
  • Strong analytical and data-driven decision-making skills
  • Team management and mentoring experience preferred
  • Familiarity with tracking tools, attribution models, and ad spy platforms

  • Benefits

  • Performance-based incentives
  • High-growth learning environment
  • Opportunity to work on global campaigns
  • Leadership exposure and team management opportunities




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    About Company

    Job ID: 146160043

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