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HCL TechBee

Associate Manager- Ecosystem Marketing

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  • Posted 20 hours ago
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Job Description

Responsibilities Include:

You will report to the Cluster Head of Ecosystem Marketing. In this role, you will have the following roles and responsibilities:

  • Participate in brainstorming sessions to generate new content ideas, initiatives and campaigns.
  • Develop compelling, high-quality content for various channels, including blogs, social media, email campaigns, white papers, case studies, videos and more.
  • Understanding business objectives and the target audience's needs to craft messaging that aligns with both.
  • Collaborate with the design team to ensure the seamless integration of visuals and copy, creating marketing assets that are visually appealing and strategically sound.
  • Edit and proofread content for clarity, grammar, tone, and alignment with brand voice.
  • Contribute to developing content marketing strategies that resonate with our audience.
  • Work closely with multiple stakeholders to ensure content supports overall marketing goals.
  • Analyze written content performance and make data-driven decisions to improve effectiveness.

Qualification & Experience

  • Educational level: MBA
  • Minimum experience of 5 to 6 years

Skill Set required

  • Understand the importance and the nuances of the Cloud, Data and AI business landscape and the technologies that are in play and are upcoming
  • Knowledge of the AI technologies and the market will be a strategic advantage
  • Excellent written and verbal skills, with the ability to tailor content to different audiences and media outlets and edit content written by others for message and clarity
  • A people person with the drive to mentor and grow a small team
  • An A level performer with the drive to innovate and break norms with a solid thought process and obsession for results/business value
  • Excellent analytical skills and a strong sense of structure and logic
  • Strong understanding of content marketing principles and how content drives business goals
  • Demonstrated experience in creating content that effectively integrates copy with visual elements
  • Excellent communication skills and attention to detail
  • Strategic thinker with the ability to plan content initiatives and campaigns
  • Ability to work independently and collaboratively with cross-functional teams
  • Strong project management and organizational skills

You will be part of a close-knit, highly passionate team working in one of the most talked-about areas in the technology industry today. You will have the unique opportunity to do the best work of your career.

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About Company

Job ID: 148894757