We are looking for a results-driven Digital Marketing Executive with 2–3 years of hands-on experience to plan, execute, and optimize digital marketing campaigns across multiple platforms. The ideal candidate should be creative, analytical, and up-to-date with the latest digital marketing trends and tools.
Key Responsibilities
- Plan and execute digital marketing campaigns across Google Ads, social media, email, and SEO
- Manage and optimize paid campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.)
- Develop and implement SEO and content strategies to increase organic traffic
- Analyze performance using tools like Google Analytics, Search Console, and ad dashboards
- Manage social media presence and campaigns across platforms
- Coordinate with content, design, and sales teams to align marketing efforts
- Conduct keyword research, audience targeting, and A/B testing
- Monitor campaign budgets and ensure ROI-driven execution
- Prepare regular performance reports and insights for management
- Stay updated with emerging digital marketing trends and best practices
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business, or a related field
- 3–4 years of proven experience in digital marketing
- Strong knowledge of SEO, SEM, PPC, and social media marketing
- Experience with Google Ads, Meta Business Manager, and marketing automation tools
- Proficiency in Google Analytics, Search Console, and keyword research tools
- Basic understanding of HTML, CMS platforms (WordPress), and email marketing
- Strong analytical, communication, and project management skills