Associate - Hyperlocal Demand Planning

About The Company

Who are we

Myntra is India's leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we've always believed in disrupting the ordinary.

We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We're bold in our thinking, agile in our execution, and collaborative in spirit.

Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in.

We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us.

From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us.

Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.

Associate - Hyperlocal Demand Planning

About The Role

We are seeking an Associate Hyperlocal Demand Planning professional with 14 years of experience to drive demand forecasting and planning at the hyperlocal level. In this role, you will collaborate with cross-functional teams, analyze data trends, and apply market insights to improve accuracy, identify opportunities, and support demand generation. Strong analytical skills, attention to detail, and effective communication are key to succeeding in this dynamic environment.

Key Responsibilities

• Forecasting & Planning:
• Analyze historical sales data, demand signals, and market insights to generate accurate hyperlocal demand forecasts.
• Build short-term and long-term demand plans tailored to specific geographies, customer segments, and product categories.
• Cross-Functional Collaboration:
• Partner with sales, marketing, logistics, and channel teams to incorporate business inputs into demand planning.
• Align demand forecasts with promotional campaigns, product launches, and supply chain capacities.
• Performance Monitoring:
• Track forecast accuracy and demand plan performance against actuals.
• Identify gaps, deviations, and root causes, and recommend corrective actions to improve planning efficiency.
• Risk & Opportunity Management:
• Detect potential risks such as demand fluctuations, supply constraints, or market shifts.
• Highlight opportunities for scaling up business through demand generation initiatives and localized strategies.
• Data Analysis & Insights:
• Use analytical tools to interpret demand trends and customer behavior at the micro-market level.
• Provide actionable insights to stakeholders for decision-making and continuous improvement.
• Process Improvement:
• Contribute to refining demand planning methodologies and frameworks.
• Support the development of best practices for hyperlocal demand planning to enhance agility and responsiveness.
• Documentation & Reporting:
• Maintain updated records of demand forecasts, assumptions, and changes.
• Prepare reports and dashboards to communicate demand trends and planning outcomes to leadership and SMEs
  

Preferred Educational Qualification & Skills

• Experience: 14 years in demand planning, supply chain, analytics, or related fields.
• Education: Bachelor's degree in Business, Economics, Statistics, Supply Chain, or related discipline (Master's preferred but not mandatory).
• Analytical Skills: Strong ability to interpret data, identify trends, and translate insights into actionable demand plans.
• Technical Skills: Proficiency in Excel, data visualization tools (Power BI/Tableau), and demand planning software; familiarity with statistical forecasting methods.
• Collaboration: Experience working with cross-functional teams (sales, marketing, logistics, channel partners).
• Communication: Clear and effective verbal and written communication to present insights and influence stakeholders.
• Problem-Solving: Ability to identify risks/opportunities in demand patterns and propose practical solutions.
• Adaptability: Comfortable working in dynamic, fast-changing market environments with evolving priorities.
• Detail Orientation: Accuracy in handling data, job codes, and role mapping while maintaining consistency in documentation.
  
  

In this role, attention to detail, analytical thinking, and effective communication skills are essential to successfully navigate the dynamic environment of hyperlocal demand planning. Your ability to collaborate with cross-functional teams, adapt to changing market conditions, and drive continuous improvement will be critical to achieving the organization's demand planning objectives.

Join us as an Associate Hyperlocal Demand Planning professional and be part of a dynamic team that is shaping the future of demand planning in a hyperlocal context.

Required Skills

Data Command (Data Analysis, Data Reporting), Demand Fulfilment (Customer Demand Planning, Demand Generation), Pricing Execution (Pricing & Promotional Strategies), Commercial Literacy (Commercial Acumen), Market Awareness (Market Research, Competitive Analysis), Relationship Management (Customer Relationship Management), Collaborative Execution (Collaboration, Stakeholder Mgmt), Deal Making (Negotiation)

Other Skills

Supply Ops (Inventory Control, Order Management)

Required Education

UG