As our
Associate Director of Sales – Banquet Sales, you will lead the strategic direction and execution of banquet and event sales, driving revenue growth through high-impact social and corporate events. You will play a pivotal role in positioning the hotel as a preferred destination for weddings, conferences, and large-scale functions, while mentoring the sales team and strengthening key client relationships.
A little taste of your day-to-day:
Every day is different, but you'll mostly be:
- Leading and executing the banquet sales strategy to achieve and exceed revenue targets across corporate, social, and wedding segments
- Building and nurturing strong relationships with key clients, corporate accounts, event planners, wedding planners, and industry partners
- Identifying new business opportunities and market segments to expand the hotel's banquet and event portfolio
- Overseeing contract negotiations, pricing strategies, and event packages to maximize profitability and market competitiveness
- Guiding and supporting the banquet sales team to ensure high performance, productivity, and achievement of individual and team goals
- Conducting high-level client meetings, presentations, and site inspections to showcase the hotel's event capabilities
- Collaborating closely with operations, culinary, and events teams to ensure flawless execution and exceptional guest experiences
- Representing the hotel at industry events, trade shows, and networking platforms to enhance brand visibility and generate leads
- Partnering with marketing to develop targeted campaigns, promotions, and digital strategies to drive event business
- Monitoring market trends, competitor activity, and customer insights to refine strategies and maintain a competitive edge
- Ensuring accurate forecasting, reporting, and CRM management for all banquet sales activities
What we need from you:
- Bachelor's degree or higher education qualification in Business Administration, Hospitality, Marketing, or a related field
- 7–10 years of progressive experience in hotel sales, with a strong focus on banquet and event sales
- Proven leadership experience with a track record of driving revenue growth and managing high-performing sales teams
- Strong business acumen with expertise in negotiations, pricing strategies, and revenue optimization
- Excellent communication, presentation, and interpersonal skills
- Ability to manage multiple high-value clients and complex events simultaneously
- In-depth knowledge of local and regional banquet and events market trends
What you can expect from us:
We give our people everything they need to succeed. From a competitive salary that rewards your impact to a wide range of benefits designed to support your lifestyle – including a full uniform, impressive room discounts, and industry-leading training and development opportunities.
Join us and become part of a global family where you can grow, belong, and make a difference.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job We'll never know unless you hit the Apply button. Start your journey with us today.
