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AppsForBharat

Associate Director of Analytics (B2C/D2C)

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Job Description

Location: Bangalore,HSR

CTC Range: 45 to 60 LPA or depends on last drawn, whichever is lower as per market standards

About Us

We are a high-growth startup building products at scale that impact millions of users daily. As we prepare for the next phase of growth, data will be at the heart of every decision — powering product, marketing, operations, and finance. We are looking for a Director of Analytics to lead the charge in shaping our data strategy, building scalable infrastructure, and creating a high-performing analytics organization.

Role & Responsibilities

As the Director of Analytics, you will:

  • Lead the next generation of our Data Mart: Redesign and optimize data models to support large-scale analytics and faster decision-making.
  • Define the tools & frameworks for data creation, transformation, and consumption across the company.
  • Build unified data views: Integrate behavioral and transactional data into structured, query-optimized flat tables that support diverse analytics use cases.
  • Own analytics across mobile, web, marketing, product, and operations data streams, ensuring consistent data definitions and scalability.
  • Partner with business, product, marketing, CRM, operations and finance teams to ensure data is democratized and actionable.
  • Establish data governance, quality standards, and best practices for the org.
  • Drive adoption of self-service analytics and empower teams with the right dashboards, reporting, and insights.
  • Introduce and scale AI/ML-driven insights: Collaborate with product and engineering to enable LLM-powered use cases (e.g., conversational analytics, decision copilots), as well as ML-driven use cases such as personalization, predictive modeling, and anomaly detection. Additionally, build and mentor a cross-functional analytics team spanning business/operations analytics, marketing/CRM analytics, and product/finance analytics.
  • Partner with engineering leadership to ensure scalability, reliability, and efficiency of the data infrastructure.

What We're Looking For

  • Experience: 8+ years in data & analytics leadership, with proven success in building data marts and defining enterprise-wide data consumption strategies.
  • Strong track record of running analytics across mobile, web, marketing, product, and operations data ecosystems.
  • Deep technical expertise in data modeling, flat table structures, and query optimization for large-scale systems.
  • Hands-on experience with both behavioral and transactional data, and integrating them into a single analytics layer.
  • Strong knowledge of modern data stack (SQL, ETL/ELT, cloud data warehouses like Snowflake/BigQuery/Redshift, BI tools like Looker/PowerBI/Tableau).
  • AI Expertise: Experience working with or enabling AI/ML and LLM-based use cases, including building data pipelines for AI applications, supporting use cases such as process automation and conversational analytics, and partnering with engineering to productionise AI-driven solutions.
  • ML Competency: Familiarity with machine learning workflows (data pipelines for ML, feature engineering, model monitoring) and ability to guide data scientists in building predictive/ML models.
  • Proven ability to build and scale analytics teams, with experience in functions such as business/operations, marketing/CRM, and product/finance analytics.
  • Strong business acumen — ability to translate data into actionable insights for growth, retention, and efficiency.
  • Excellent stakeholder management and communication skills, comfortable influencing at the CXO level.

KPIs / Success Metrics

Success in this role will be measured by:

  • Data Infrastructure & Scale
  • Launch of next-gen data mart within defined timelines.
  • Reduction in data processing and reporting times (e.g., <5 mins refresh for key dashboards).
  • Uptime and reliability of data pipelines and consumption layers.
  • Adoption & Impact
  • % of org actively using self-service analytics tools.
  • Increase in cross-team usage of standardized data views (product, marketing, finance, operations).
  • Reduction in ad-hoc analytics requests due to robust self-service solutions.
  • LLM-powered use cases successfully deployed to production
  • Data Quality & Governance
  • % improvement in data accuracy and consistency across sources.
  • Establishment and adoption of data governance frameworks.
  • Team & Leadership
  • Successful hiring and scaling of a multi-disciplinary analytics team.
  • Retention and growth of top talent within the analytics function.

Why Join Us

  • Opportunity to own the analytics vision of a company that is scaling rapidly.
  • Build the next-gen data mart and analytics layer from scratch — a rare chance to define the foundation for years to come.
  • Work on high-volume, high-velocity data across mobile, web, marketing, product, and operations.
  • High visibility role, directly collaborating with founders and leadership.
  • Build a world-class analytics team and shape the culture of data-driven decision-making

Reach out to talent@appsforbharat for a quick turnaround!

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About Company

Job ID: 147317901

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Bengaluru, India

Skills:

snowflake Data ModelingSqlELTQuery OptimizationTableauBigQueryEtlPowerbiBi ToolsRedshiftfeature engineeringmachine learning workflowsflat table structuresLookerdata pipelines for MLmodel monitoringcloud data warehouses