Job Title: Assistant Marketing Manager
Location: Gurgaon
Experience Required: 2-3 years
About Us:
Wellbeing Nutrition is revolutionising the nutraceutical industry by providing high-quality, science-backed supplements and wellness products directly to consumers. Our mission is to empower individuals to take control of their health and well-being through education, transparency, and access to premium nutritional products.
Responsibilities:
- Looking for a dynamic individual having experience of managing ads on marketplaces like Amazon, Flipkart
- Should be able to independently work on creation of PLA/PCA campaigns
- Should be able to prepare, discuss and plan monthly DSP and on platform campaigns(not mandatory)
- Should be well versed with the campaign configuration, bid optimization, and campaign analysis
- Should be able to prepare business reports at Weekly, Monthly and yearly levels
- Should be well versed with the lower funnel metrics
- Should have at least an intermediate experience in Excel.
- Knowledge of Brand Insights is a plus
- Previous experience of association with a HPC brand is a plus plus but not mandatory.
Qualifications:
- Education: Bachelor's degree in Marketing, Business Administration, or a related field.
- Experience: 2-3 years of relevant experience in digital marketing, specifically in managing ads on marketplaces like Amazon and Flipkart.
- Technical Skills:
- Proficient in creating and managing PLA (Product Listing Ads) and PCA (Product Campaign Ads) campaigns.
- Strong understanding of campaign configuration, bid optimization, and performance analysis.
- Intermediate to advanced proficiency in Excel for data analysis and reporting.
- Familiarity with DSP (Demand-Side Platform) campaigns is a plus.
- Analytical Skills: Ability to analyse campaign performance metrics and prepare detailed business reports on a weekly, monthly, and yearly basis.
- Communication: Excellent verbal and written communication skills to effectively collaborate with cross-functional teams.
- Knowledge of Brand Insights: Understanding brand insights and market trends is a plus.
- Industry Experience: Previous experience in the health and personal care (HPC) sector is preferred but not mandatory.
- Personal Traits: Highly organized, detail-oriented, and able to work independently in a fast-paced environment.
