Job Description

We are seeking a dynamic and creative Assistant Manager - Marketing Communications (MarCom) to support the development and execution of integrated marketing and communication strategies that enhance brand visibility, drive guest engagement, and support business growth.

Key Responsibilities

Develop and implement marketing communication plans in line with business and brand objectives.
Manage and execute digital marketing initiatives across social media platforms, websites, email campaigns, and online channels.
Create engaging content for marketing collateral, social media, newsletters, press releases, and promotional campaigns.
Coordinate public relations activities, media partnerships, influencer collaborations, and brand promotions.
Plan and execute marketing campaigns, hotel promotions, F&B activations, seasonal offers, and special events.
Ensure brand consistency across all communication materials and customer touchpoints.
Liaise with internal departments, creative agencies, media partners, and vendors to deliver marketing projects effectively.
Monitor campaign performance, analyse marketing metrics, and prepare performance reports with recommendations.
Manage marketing communication budgets and ensure cost-effective execution of campaigns.
Stay updated on industry trends and competitive activities to identify new opportunities.

Candidate Profile

Bachelor's degree in marketing, Mass Communication, Public Relations, Journalism, or a related field.
3-5 years of relevant experience in Marketing Communications, Brand Management, Digital Marketing, or related functions.
Strong verbal and written communication skills.
Excellent content creation and copywriting abilities.
Hands-on experience in digital marketing and social media management.
Strong project management and stakeholder coordination skills.
Proficiency in MS Office, Canva, Adobe Creative Suite, or similar marketing tools.
Prior experience in the hospitality industry will be an added advantage.

Key Competencies