Assistant Manager /Manager - Performance Marketing

Location: Sector 61, Noida (Work From Office 5 Days)**

Department: Marketing

Reports to: Head of Marketing

Company: BuildAmbit

BuildAmbit is a fast-growing Up-Skilling Platform on a mission to transform how architects, engineers, and construction professionals learn, work, and grow.

Our platforms and learning solutions empower professionals through high-quality training, technology, and industry alignment.

We're now building a powerful marketing engine and looking for an expert in paid growth to scale our reach.

We are looking for a results-driven Performance Marketing professional who has hands-on experience in managing paid campaigns across multiple platforms and has previously owned and optimized marketing budgets end-to-end.

The ideal candidate will be strategic, analytical, data-driven, and comfortable working in a fast-paced startup environment. This role will drive customer acquisition, lead generation, and revenue growth through paid marketing initiatives.

• Plan, launch, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, YouTube, and other relevant platforms.
• Continuously optimize campaigns for CAC, ROAS, conversion rates, and lead quality.
• Manage remarketing, lookalike audience targeting, and funnel optimization.

• Own the monthly and quarterly paid marketing budgets allocation, pacing, optimization, and reporting.
• Forecast spends and outcomes based on channel performance and business goals.
• Identify high-performing channels and scale them efficiently.

• Analyze campaign performance metrics to derive insights and improve future campaigns.
• Build dashboards and performance reports for leadership reviews.
• Collaborate with data and product teams to improve attribution, tracking, and measurement.

• Work closely with the content, design, and product teams to improve landing pages and conversion funnels.
• Run A/B tests on creatives, ad copies, CTAs, and landing pages.
• Increase lead-to-customer conversion rates through continuous optimization.

• Run new channel experiments (OTT, affiliates, influencer-led performance campaigns, etc.).
• Explore partnerships and paid collaborations that drive measurable acquisition.

• 37 years of experience in performance marketing, preferably in EdTech.
• Proven experience in owning budgets (monthly and annual) and handling large-scale paid campaigns.
• Hands-on expertise with:
• Google Ads
• Facebook/Instagram Ads
• LinkedIn Ads
• YouTube Ads
• Analytics and tracking tools (GA4, Tag Manager, HubSpot, Mixpanel, etc.)
• Strong analytical skills with the ability to interpret data and take quick action.
• Experience with dashboards, reporting tools, and attribution models.
• Ability to write compelling ad copy and work with creative teams.
• Hunger for experimentation, optimization, and measurable results.

• Opportunity to lead and scale the entire paid marketing engine.
• High ownership, autonomy, and direct impact on business growth.
• A fast-paced, collaborative startup culture where ideas turn into action quickly.