Financial Planning & Analysis (FP&A)
- Prepare and manage budgets and forecasts for multiple business units
- Analyze variance between actual performance and budgeted figures
- Provide insights and recommendations based on financial trends
- Support strategic initiatives through scenario planning and financial modeling
Revenue & Cost Analysis
- Track and evaluate different revenue streams such as sales, subscriptions, and advertising
- Analyze cost drivers including customer acquisition, logistics, fulfillment, and returns
- Monitor unit economics and ensure healthy contribution margins
Business Partnering
- Collaborate with marketing, product, operations, and technology teams
- Translate financial data into actionable insights for non-finance stakeholders
- Support business teams in understanding financial impact of decisions
KPI Reporting & Dashboards
- Develop and maintain dashboards to track key business metrics
- Monitor KPIs such as Gross Merchandise Value (GMV), Average Order Value (AOV), Return on Ad Spend (ROAS), and Customer Lifetime Value (CLTV)
- Ensure accurate and timely reporting for leadership decision-making