Assistant Manager - Business Development
Studio Orion - Jubilee Hills, Hyderabad
Position Purpose
Lead field-based demand generation efforts by building strategic relationships with architects, interior designers, and project managers in the luxury residential segment to prospect upcoming projects and drive client visits to the flagship store.
Key Responsibilities
- Identify and prospect upcoming luxury residential projects through market research, networking, and relationship building with architects, interior designers, developers, and project managers.
- Conduct extensive field visits to meet architects, interior designers, and their teams to understand project pipelines and establish Studio Orion as the preferred furnishing partner.
- Build and maintain strategic relationships with project managers overseeing luxury residential developments to gain early access to furnishing requirements and decision-makers.
- Engage with new residential project clients to understand their design preferences, project timelines, and furnishing needs while generating interest in Studio Orion's offerings.
- Develop and execute territory-specific demand generation strategies (like weekend sessions for team members of prominent architects, collaborative events for other luxury brands) to maximize coverage of luxury residential projects in assigned areas.
- Lead and mentor a team of 2 Business Development Executives to achieve collective demand generation targets and build effective field engagement capabilities.
- Coordinate successful handover of generated leads to the store team by scheduling client visits and providing comprehensive briefings on client requirements and project context.
- Track and maintain detailed records of all prospect interactions, project pipelines, architect (and their team members) relationships, and scheduled store visits in the CRM system.
- Analyze market trends in luxury residential segment including competitor activities, pricing dynamics, and emerging project locations to inform business strategy.
- Provide regular updates to Business Development Manager/ Store Manager on pipeline status, team performance, market intelligence, and demand generation outcomes.
Key Performance Indicators (KPIs)
- Number of luxury residential projects prospected monthly
- Number of architect and interior designer relationships established
- Field visits conducted by self and team members (minimum 5 meetings per person per week)
- Number of qualified leads generated and handed over to store team
- Conversion rate from generated leads to store visits
- Team performance and development metrics
Reporting Relationships
Reports to:Business Development Manager
Direct Reports:2 Business Development Executives
Key Competencies
- Relationship Building & Networking- Exceptional ability to build trust and credibility with architects, interior designers, and project managers in the luxury residential segment
- Team Leadership- Skills to lead, motivate, and develop business development executives while achieving collective demand generation targets
- Market Intelligence & Prospecting- Strong capability to identify upcoming luxury projects, understand market dynamics, and position Studio Orion effectively
- Strategic Territory Management- Ability to plan efficient field coverage, prioritize high-potential opportunities, and maximize team productivity
Factors Critical for Success at Studio Orion
- Deep understanding of luxury residential market dynamics and ability to identify high-value project opportunities early in the development cycle
- Strong network-building skills that translate into trusted relationships with key influencers in the construction,architecture and interior design community
- Effective team leadership that balances personal field engagement with mentoring and developing business development executives
- Disciplined approach to lead handover ensuring seamless transition from demand generation to store-based conversion
