Description
We are seeking an Assistant Digital Marketing Manager to join our dynamic team in India. The ideal candidate will have a strong background in digital marketing, with a focus on driving brand awareness and engagement through various online channels. This role requires a creative and analytical mindset to help us effectively reach our target audience and achieve our marketing goals.
Responsibilities
- Assist in developing and implementing digital marketing strategies to increase online presence and drive traffic to the company's website.
- Manage and optimize digital advertising campaigns across various platforms including Google Ads, Facebook, and Instagram.
- Conduct market research and analyze trends to identify new marketing opportunities.
- Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement.
- Collaborate with the content team to create engaging and relevant content for various digital channels.
- Assist in managing social media accounts and developing social media strategies to enhance brand awareness.
Skills and Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- 3-6 years of experience in digital marketing or a related role.
- Strong understanding of digital marketing concepts and best practices.
- Proficiency in Google Analytics, Google Ads, and other digital marketing tools.
- Experience with SEO, SEM, and social media marketing.
- Excellent analytical skills and the ability to interpret data to make informed decisions.
- Strong written and verbal communication skills.
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.