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meritorious.global

ASO Specialist

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  • Posted 10 hours ago
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Job Description

Experience: 2–3 Years

Roles & Responsibilities:

  • Optimize mobile apps for Google Play Store & Apple App Store
  • Perform keyword research to improve app rankings
  • Optimize app title, description, screenshots, and videos
  • Monitor app performance, rankings, installs, and conversions
  • Analyze competitors and ASO trends
  • Coordinate with developers and designers for app updates
  • Improve app visibility, organic installs, and user retention
  • Track reviews & ratings and suggest improvement strategies

Required Skills:

  • Strong understanding of ASO tools (App Annie, Sensor Tower, AppTweak, etc.)
  • Experience with keyword research & metadata optimization
  • Knowledge of Play Store & App Store algorithms
  • Basic understanding of mobile marketing & user behavior
  • Strong analytical and reporting skills
  • Experience in Google Ads

Good To Have:

  • Experience with A/B testing store listings
  • Knowledge of Google Play Console & App Store Connect
  • Understanding of Paid App Campaigns (UAC, Apple Search Ads)

Job Category: Marketing

Job Type: Full Time

Job Location: Surat

Experience: 2–3 Years

Roles & Responsibilities:

  • Optimize mobile apps for Google Play Store & Apple App Store
  • Perform keyword research to improve app rankings
  • Optimize app title, description, screenshots, and videos
  • Monitor app performance, rankings, installs, and conversions
  • Analyze competitors and ASO trends
  • Coordinate with developers and designers for app updates
  • Improve app visibility, organic installs, and user retention
  • Track reviews & ratings and suggest improvement strategies

Required Skills:

  • Strong understanding of ASO tools (App Annie, Sensor Tower, AppTweak, etc.)
  • Experience with keyword research & metadata optimization
  • Knowledge of Play Store & App Store algorithms
  • Basic understanding of mobile marketing & user behavior
  • Strong analytical and reporting skills
  • Experience in Google Ads

Good To Have:

  • Experience with A/B testing store listings
  • Knowledge of Google Play Console & App Store Connect
  • Understanding of Paid App Campaigns (UAC, Apple Search Ads)

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About Company

Job ID: 146827811