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Area Sales Officer

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Job Description

Urgent Hiring || Area Sales Officer

Location: Krishna, Hyderabad

Job Title: Area Sales Manager

Experience :4-8 years

Salary: 4.2 Lpa 6 Lpa (Depends on interview)

Working Days Timings: 6 days (9am-6:30pm)

Job Responsibilities

Sales Achievement Target Management

  • Achieve monthly, quarterly, and annual sales targets for Tiscon TMT retail division in the assigned area.
  • Drive secondary sales through retailers, influencers, and end-user demand generation.
  • Monitor and improve sales conversions at dealer counters.

Channel Development Dealer Management

  • Appoint and manage distributors, retailers, and channel partners.
  • Strengthen existing dealer relationships by providing regular support and resolving concerns.
  • Implement dealer schemes, promotions, and incentive programs effectively.

Retail Expansion Market Penetration

  • Expand retail footprint in untapped markets through systematic dealer/retailer mapping.
  • Identify and onboard new retailers to increase reach and availability.
  • Ensure consistent product visibility and brand presence across the market.

Influencer Customer Engagement

  • Build strong relationships with contractors, masons, engineers, and architects to drive product preference.
  • Conduct influencer meets, product demonstrations, and promotional campaigns.
  • Generate demand pull through end-user awareness activities.

Market Intelligence Competitor Analysis

  • Track competitor pricing, schemes, and market activities.
  • Share timely market intelligence with management for strategy formulation.
  • Recommend corrective actions for sales challenges in the market.

Collections Credit Control

  • Monitor distributor/retailer credit limits and ensure timely collections.
  • Maintain channel partner financial discipline in line with company policies.

Reporting MIS

  • Prepare daily/weekly sales reports and update management on performance.
  • Maintain accurate data on sales pipeline, dealer performance, and market coverage.

Team Cross-functional Coordination

  • Coordinate with supply chain, logistics, and warehouse teams for timely delivery of material.
  • Work closely with marketing teams for execution of campaigns and retail branding.
  • Support and guide field sales executives (if applicable).

Desired Academic Qualifications

Graduate in Business/Commerce/Engineering; MBA (Sales/Marketing) preferred.

Desired Work Experience

  • 35 years of channel sales experience in building materials/steel/cement (preferably
  • TMT/Rebar industry).
  • Special Mentions
  • Achievement of Sales Volume Targets
  • Growth in Active Retail Outlets Dealer Network
  • Market Share Gain in Assigned Territory
  • Influencer Engagement Demand Generation Activities
  • Collection Efficiency Credit Control
  • Customer/Dealer Satisfaction Scores

This job is provided by Shine.com

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About Company

Job ID: 145629463