Area Sales Manager

• Manage and develop key accounts in the consumer durables and consumer electronics segment.
• Handle and support distributor networks, ensuring smooth operations and strong relationships.
• Plan, execute, and monitor sell-out programs to drive retail performance.
• Achieve assigned value, volume, and revenue targets across the territory.
• Oversee and monitor in-shop demonstrators/promoters to ensure effective brand representation.
• Manage the monthly reconciliation process for key accounts/distributors and obtain NDCs as required.
• Drive sales and distribution of LED TVs within the designated territory.
• Provide leadership, guidance, and motivation to local sales teams.
• Analyze market trends, customer insights, and competitor activities to identify opportunities and challenges.
• Focus on General Trade (GT) and primary sales execution.
• Remain open to frequent travel across assigned market areas.

Qualifications:

• Minimum 35 years in LED TV or related consumer electronics sales only.
• Experience in LED, large appliances selling.
• Strong distributor management and sales planning abilities.
• Good communication, negotiation, and relationship-building skills.
• Ability to work independently and meet aggressive targets.
• Comfortable with travelling to nearby stores for customer/client interaction