Area Sales Manager

Company Description Toreto India, founded in 2014, is one of the first home-grown electronic lifestyle brands in the country. Recognized as a leading wireless audio brand, Toreto focuses on delivering a strong blend of advanced technology and world-class design. The company offers high-quality products that emphasize durability, performance, and user-friendly experiences. Toreto is also committed to providing responsive, reliable customer support, making it a trusted name for consumers seeking innovative lifestyle electronics.
Role Description The Area Sales Manager is a full-time position responsible for driving sales growth and managing channel partners and retailers within the assigned territory. Based in Jalandhar in a hybrid capacity, the role combines field work such as regular market visits, retailer engagement, and distributor coordination with some work-from-home tasks for planning, reporting, and follow-ups. Daily responsibilities include meeting sales targets, expanding market coverage, monitoring competitor activities, and ensuring effective execution of promotional campaigns. The Area Sales Manager will also analyze sales trends, prepare performance reports, and collaborate with internal teams on pricing, inventory, and product positioning to strengthen Toreto's presence in the wireless audio and electronic lifestyle segments.
Qualifications

• Proven sales and business development skills, including territory management, account management, and negotiation.
• Experience in channel and distributor management, with the ability to build and maintain strong relationships with retailers and partners.
• Strong communication, presentation, and interpersonal skills for engaging with stakeholders at multiple levels.
• Ability to analyze market data, track sales performance, and translate insights into actionable plans.
• Familiarity with consumer electronics or lifestyle products; experience in wireless audio or related categories is an advantage.
• Comfort with using CRM tools, spreadsheets, and basic reporting software to manage pipelines and forecasts.
• Self-driven, organized, and capable of working both independently and collaboratively in a hybrid work setup.
• Bachelor's degree in Business, Marketing, or a related field; relevant sales experience in FMCG or electronics preferred.