Area Sales Manager

Ruchira Green Earth, maker of Akira lithium-ion batteries for E-Rickshaw, E-Scooter, E-Cycle, Solar, Telecom and ESS applications, is expanding its dealer and retail network.

Designation: Area Sales Manager (ASM)

Department: Sales & Business Development

Experience: Min 6 Yrs.

Qualification: Graduate-MBA/ Bcom/ BA/BBA/BCA/

Industry: Lead Acid E-Rickshaw Batteries & Inverter Batteries

Reporting To: Regional Sales Manager (RSM)

Locations: Patna / Jharkhand, Gorakhpur, Chandigarh, Moradabad, Ghaziabad, Prayagraj

Key Responsibilities & Objectives

• Formulate and execute monthly, quarterly, half-yearly, and annual sales targets for the assigned territory.
• Track market progress, analyze target vs. achievement metrics, and report daily, weekly, and monthly performance to the Regional Sales Manager (RSM).

• Identify, recruit, and onboard new distributors and dealers across the assigned region.
• Maintain comprehensive and up-to-date lists of all active distributors and dealers in the market.
• Maintain deep, comprehensive knowledge of the local battery market and competitive landscape.
• Monitor sales volume of Lead Acid E-Rickshaw and Inverter Batteries in the territory.
• Track competitors and players selling Lithium Batteries in the region, including pricing and product positioning.
• Identify operational challenges and pain points faced by local dealers and distributors to deliver actionable market feedback and recommendations.
• Develop a strong technical and commercial understanding of the company's battery portfolio and Unique Selling Propositions (USPs).
• Effectively communicate product advantages to dealers, distributors, and end-customers.

Preferred Skills & Eligibility Requirements

• Minimum 7 years of hands-on sales experience in the battery industry, specifically dealing in Lead Acid E-Rickshaw Batteries and/or Inverter Batteries.
• Prior working experience with top 10 lead-acid battery manufacturing or distribution companies.
• Strong verbal and written communication skills in English and regional languages.
• In-depth knowledge of local distribution networks, pricing trends, competitor dynamics, and dealer-distributor relations.

Interested candidates can share their resumes on:

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