Position: Area Sales Manager (ASM)
Headquarters: Bhiwandi, Mumbai
Reporting To: Regional Sales Manager
Experience
- 5–7 years of relevant experience in the FMCG industry.
- Minimum 3–5 years of experience in handling sales operations and distribution management within the FMCG sector.
- Candidates having strong knowledge of the Mumbai market and local distribution network will be preferred.
Educational Qualification
- Graduate (Mandatory)
- MBA/PGDM will be an added advantage.
Job Responsibilities
- Achieve primary and secondary sales targets for the assigned territory.
- Develop and implement sales plans to drive business growth across Mumbai.
- Appoint, manage, and strengthen the distributor network within the assigned territory.
- Lead, guide, and monitor the performance of the field sales team.
- Ensure product availability, visibility, and effective market coverage.
- Conduct regular market visits to monitor sales activities, distributor performance, and competitor movements.
- Identify new business opportunities and expand market reach.
- Maintain healthy business relationships with distributors, retailers, and channel partners.
- Monitor stock availability, collections, sales performance, and market execution.
- Prepare daily, weekly, and monthly sales reports and submit timely MIS to the reporting manager.
- Coordinate with internal teams to ensure smooth execution of sales initiatives and business objectives.
- Ensure compliance with company policies, sales processes, and reporting standards.
Desired Skills & Competencies
- Strong knowledge of the Mumbai FMCG market and distribution network.
- Good leadership and team management skills.
- Strong distributor management and market development capabilities.
- Good communication and interpersonal skills.
- Strong planning, analytical, and problem-solving abilities.
- Proficiency in MS Excel, MS Office, and sales reporting tools.
- Willingness to travel extensively within the assigned territory.
Key Performance Indicators (KPIs)
- Achievement of primary and secondary sales targets.
- Distribution expansion and market coverage.
- Sales growth within the assigned territory.
- Distributor productivity and business development.
- Team productivity and field execution.
- Timely reporting and MIS compliance.
About the company
MDPH is a leading FMCG company in India, which owns household Brands like Zed Black, Manthan, DinDin, Coach, Orva & more.
Zed Black Agarbatti is endorsed by MS Dhoni, Manthan Dhoop is endorsed by Hrithik Roshan, and DinDin Confectionery is endorsed by Doraemon.
MDPH provides direct employment to over 4,000 people, has a range of 1200+ SKUs, a network of over 3,500 distributors, and has invested in 4 manufacturing plants, 39 distribution centers, and an overseas office in New York. MDPH exports to 45+ countries.
