Branch Sales Planning & Management
- Collaborate with the RSM to develop the branch-level sales strategy in line with market trends, competition, and organizational goals
- Manage branch performance across sourcing, productivity, governance, and channel effectiveness
- Monitor local market dynamics and competitor offerings regularly
- Provide and review MIS reports on disbursements, NPAs, profitability, and expansion metrics
Customer Acquisition & Engagement
- Identify local opportunities and drive customer acquisition to build a quality loan book
- Guide team members in complex deals and ensure customer satisfaction
- Address escalations and complaints, ensuring resolution with internal stakeholder coordination
- Implement NPS-based improvements in customer experience
Operational Effectiveness
- Streamline end-to-end customer lifecycle operations (Sourcing, Approval, Servicing, Collections)
- Collaborate with Risk, Operations, and Sales Governance teams to improve TAT and operational efficiency
- Drive performance through structured reviews, goal alignment, and training interventions
Cross-Selling Across ABC Products
- Implement cross-selling strategy aligned with regional plans
- Train and support team in identifying and executing cross-sell opportunities
Team and Internal Stakeholder Management
- Develop, coach, and support team members for improved customer engagement and business growth
- Coordinate technical/behavioral training for team and take ownership of self-development
- Foster strong cross-functional collaboration for seamless execution of business plans
Portfolio & Risk Management
- Partner with Risk and Operations teams to ensure compliance in credit approval and disbursement
- Monitor portfolio risk through data analysis, MIS, and early warning signals
- Ensure timely PDD closures, collections follow-up, and guide team on NPA management
- Maintain control over delinquency cases, especially in the institutional segment
