Area Sales Executive - General Trade
Adani WilmarThis job is no longer accepting applications
Job Description
Ensuring Sales & Distribution as per business plan with the help of company developed distribution & field sales force in the designated area. Achievement of planned volumes & distribution of various brands through effective product availability & visibility.
Primary Responsibilities & Accountability:
- Measure potential of territory
- List all FMCG outlets (use TSI, PSRs/DSMs for listing).
- Classification of outlets.
- Make Route maps for optimum coverage.
- Retailing / Wholesaling.
- Manage distributors performance
- Distributor claims handling
- Achieving primary and secondary targets.
- Short-listing and recommendation of distributors.
- Reporting & resolving of grievances and consumer complaints.
- Implementing & settlement of schemes
- Product availability, visibility and Merchandising
- Distributor salesmen, SR and TSI activity monitoring
- To ensure availability of adequate funds (BG/SD) and infrastructure at distributors point.
- Opening new outlets and its monitoring.
- Planning and utilization of BTL budgets.
- Reporting of competitors activities.
More Info
Key Skills
Primary & Secondary Sales
Outlet Classification
Retail & Wholesale Management
About Company
AWL Agri Business Ltd. (formerly Adani Wilmar Limited) is one of India’s largest Food & FMCG companies, offering a diverse portfolio of essential kitchen staples, including edible oils, wheat flour, rice, pulses, and sugar. Its flagship brand, Fortune, commands trust of more than 123 million households, reaching to every 1 in 3 Indian families. With 24 manufacturing facilities across 11 states, including India’s largest single-location refinery in Mundra (5,000 tons per day capacity), AWL ensures seamless production and distribution. Its extensive supply chain, supported by 97 stock points, over 10,000 distributors and sub-distributors, along with a retail network of 2.1 million outlets, guarantees widespread accessibility across urban and rural India.