Amazon PPC Specialist

Job Summary

We are seeking an experienced Amazon PPC Specialist to manage, optimize, and scale

Amazon advertising campaigns. The ideal candidate should have hands-on experience

with Amazon Seller Central, Vendor Central (if applicable), and Amazon Ads, with a

strong focus on improving sales, ROI, and advertising performance.

Key Responsibilities

Plan, create, and manage Amazon PPC campaigns (Sponsored Products,

Sponsored Brands, Sponsored Display).

Conduct keyword research and competitor analysis.

Optimize campaigns to improve ROAS, ACOS, TACOS, CTR, and conversion

rates.

Monitor campaign performance and make data-driven bid and budget

adjustments.

Analyze advertising reports and prepare weekly/monthly performance reports.

Launch PPC campaigns for new product listings.

Coordinate with the catalog/content team to improve listing performance.

Track keyword rankings and product visibility.

Identify opportunities to increase organic rankings through PPC insights.

Stay updated with Amazon advertising policies and new features.

Required Skills

Hands-on experience with Amazon Advertising Console.

Strong understanding of Amazon Seller Central.

Expertise in keyword research and campaign optimization.

Knowledge of ACOS, TACOS, ROAS, CTR, CPC, Conversion Rate, and other PPC

metrics.

Strong analytical and reporting skills.

Advanced Microsoft Excel or Google Sheets skills.

Excellent communication and problem-solving abilities.

Preferred Qualifications

Bachelor's degree in Marketing, Business, Commerce, or a related field.

Amazon Ads Certification is an added advantage.

Experience managing multiple Amazon marketplaces is preferred.

Familiarity with Helium 10, Jungle Scout, Data Dive, or similar Amazon tools is a

plus.

Candidates who have managed Amazon advertising budgets exceeding GBP

100,000 per month will be given preference. Such experience will be

considered a significant added advantage.

Candidate Requirements

Education: Bachelor's Degree

Experience: 2–5 Years in Amazon PPC

Notice Period: 60 Days preferred

Language: Good written and verbal English

Industry Preference: E-commerce, D2C Brands, Amazon Marketplace Agencies