Position Overview
The AGM – Client Relationship Management (International Business Sales) is responsible for building,
managing, and growing long-term relationships with international clients to drive sustainable revenue,
retention, and market expansion. This role bridges strategic account management, cross-border sales
execution, ensuring the organization delivers a consistent, culturally intelligent, and commercially sound
client experience across all markets served.
Key Responsibilities
Client Relationship Management
- Own end-to-end relationships with key international clients, importers, distributors, and trading partners,
ensuring account health, order continuity, and long-term business growth.
- Develop and maintain comprehensive account-specific relationship plans for each key client, covering
annual/seasonal volume and revenue targets, structured engagement cadences with buyers and
procurement teams, stakeholder mapping across client organizations, and risk mitigation strategies.
- Lead regular business reviews with key accounts, covering order fulfilment, quality compliance, pricing
trends, and market outlook to strengthen partnerships.
- Identify upsell and new market opportunities by analysing customer demand, consumption trends, and
emerging product requirements.
- Build multi-level relationships across client organizations, from procurement teams to senior
management, to strengthen accounts and secure long-term partnerships.
- Monitor key account health metrics including order consistency, payment cycles, claims/rejections, and
contract renewals to identify risks and take proactive corrective action.
- Act as the key point of contact for major accounts, ensuring high levels of client satisfaction and
retention
- Identify upselling/cross-selling opportunities and manage the full client lifecycle.
- Adapt communication, negotiation, and engagement styles to the cultural and business norms of each
market.
- Build a regional playbook capturing local business etiquette, decision-making patterns, and relationship
expectations.
International Trade Fairs & Business Development
- Represent the company at key international trade fairs and industry events such as Gulfood, ANUGA,
and SIAL to enhance brand visibility.
- Plan and coordinate participation in international exhibitions, including pre-event preparation, meetings,
and customer engagement.
- Generate, qualify, and convert trade fair leads into long-term business opportunities and customer
relationships.
- Conduct market research to identify new international markets and business opportunities.
- Identify and prioritize new markets based on demand trends, trade policies, tariffs, and market potential
to support regional expansion.
Sales Leadership & Team Management
- Mentor international sales team to achieve monthly, quarterly, and annual sales targets.
- Design and deliver structured training, onboarding programs and coaching sessions for sales team
members.
- Develop the training programmes specially for Internal Sales business strategies like Glocalization
Strategy, Multi-Channel Inbound Strategy, Joint Venture and Partnership Strategy, Account-Based
Marketing (ABM), Relationship-First (Guanxi) Strategy etc.
- Conduct periodic refresher sessions to keep the team aligned with evolving market and client
requirements.
- Build a strong, motivated, and process-driven sales culture within the team.
End-to-End International Sales Operations
- Manage the complete sales operations cycle — from Purchase Order (PR) receipt to final delivery at
client location.
- Coordinate with production, quality, packaging, and logistics teams to ensure timely order execution.
- Prepare and review export documentation, proforma invoices, and sales contracts.
- Strong working knowledge of Incoterms (FOB, CIF, EXW, DDP, etc.)
Required Skills & Experience
- Proven experience in International Business / Export Sales, preferably in a team leader or senior
sales role
- Strong Client Relationship Management skills with a track record of managing key international
accounts
- Prior experience representing companies at international trade fairs, buyer-seller meets,
government/trade forums, customer locations, and industry events
- Demonstrated experience managing sales operations end-to-end.
- Experience in training, onboarding, and mentoring sales team members.
- Excellent negotiation and cross-cultural relationship-building skills.
- Exceptional communication skills in English (written and verbal)
- Presentable and confident will act as the face of the company in front of international clients,
partners, and at international trade fairs, buyer-seller meets, government/trade forums, customer
locations, and industry events
- Open to relocation to Bhopal
Preferred Qualifications
- Bachelor degree in Business Administration, International Trade, or a related field (MBA preferred)
- Proficiency in a second foreign language is an added advantage
- Familiarity with ERP/CRM systems for sales and order tracking
What We Offer
- Competitive salary with performance-based incentives
- Opportunity to travel internationally and represent the company at global platforms
- Leadership role with scope to build and shape the international sales team
Skills: international sales,international trade,international business,international clients
