Job Description: Ad Sales Manager (Digital Media)Location: New Delhi (On-site)
Company: 4PM News Network
Job Type: Full-time
4PM News Network is one of India's fastest-growing digital news platforms, reaching millions of viewers across YouTube, Instagram, and other social media channels. We are now expanding our revenue vertical and looking for a highly driven Ad Sales Manager (Digital Media) to lead brand partnerships, campaign strategy, and monetization for our digital properties.
Key Responsibilities1. Brand Partnerships & Revenue- Identify, pitch, and close deals with brands, agencies, and media buyers.
- Build strong relationships with key decision-makers across categories like FMCG, fintech, gaming, lifestyle, and political consultancies.
- Develop monetization strategies for YouTube, Instagram, Shorts/Reels, web, and emerging digital platforms.
- Manage the entire sales cycle prospecting, proposal, negotiation, contracting, and execution.
- Achieve monthly and quarterly revenue targets.
2. Campaign Planning & Execution- Create custom brand solutions, ad packages, and integrated marketing campaigns.
- Collaborate with the content team to develop branded content concepts, in-video integrations, and social media deliverables.
- Monitor campaign performance and deliver analytics-based reports to clients.
- Work closely with production teams to ensure smooth execution of deliverables.
3. Content & Motion Graphics Coordination- Brief the motion graphics and video editing team to create brand-ready deliverables.
- Review motion graphics for brand campaigns, making sure output matches brand guidelines.
- Suggest creative enhancements, visual storytelling formats, and high-quality digital ad-friendly edits.
4. Strategy & Collaboration- Study market trends and competitor offerings to refine sales strategy.
- Coordinate with editorial, creative, and technical teams for high-impact branded properties.
- Maintain CRM records, follow-ups, and sales documentation.
Skills & RequirementsMust-Have- 47 years of experience in digital ad sales, brand partnerships, or media sales.
- Strong network with brands and advertising agencies.
- Deep understanding of digital platforms (YouTube Ads, Instagram, brand integrations, influencer marketing).
- Excellent negotiation, pitching, and communication skills.
- Ability to create sales decks, proposals, and brand strategy documents.
Plus / Preferred- Understanding of motion graphics workflows (Adobe After Effects, Premiere Pro basics)to coordinate with the creative team.
- Previous experience working with a digital-first newsroom, YouTube channel, or creator-driven media network.
- Ability to think creatively and package content into engaging brand formats.
What We Offer- Opportunity to lead the ad sales vertical for a rapidly growing digital news network.
- Creative freedom to build new revenue products and brand formats.
- Energetic newsroom environment with a supportive leadership team.
- Competitive salary + performance-based incentives.
How to Apply- Apply directly through LinkedIn
