AdOperations Specialist- Retail Media

Job Responsibilities:

About the role:

Retail Media Ad Monetization Experience: Demonstrate a minimum of 2-3 years of hands-on experience in ad monetization, with a focus on maximizing revenue streams through effective advertising strategies.

Search Keywords Campaign Knowledge: Possess a deep understanding of search keywords campaigns, including keyword research, selection, and optimization to enhance the visibility and performance of retail media advertisements.

Real-time Campaign Optimization: Execute real-time campaign optimization strategies to ensure optimal performance and delivery, utilizing data driven insights and analytics tools.

Retail Media Campaign Management: Develop and implement effective retail media campaigns, leveraging knowledge of industry trends and consumer behavior to drive engagement and conversion.

Financial Management: Collaborate closely with finance teams to manage invoicing and payments related to advertising campaigns. Responsible for raising booking orders and ensuring accurate financial documentation throughout the campaign lifecycle.

Client/Account Management: Cultivate and maintain strong relationships with clients, serving as the primary point of contact for all operational and campaign-related matters. Provide exceptional client service, addressing inquiries, concerns, and feedback promptly and professionally. Performance Analysis and Reporting: Conduct regular performance analysis of advertising campaigns, providing insightful reports to both internal stakeholders and clients. Utilize performance metrics to make data-driven recommendations for optimizing future campaigns.

Collaboration and Cross-Functional Communication: Collaborate with cross-functional teams, including sales, marketing, and creative teams, to ensure seamless execution of advertising campaigns and alignment with overall business objectives.

Stay Informed on Industry Trends: Stay abreast of industry trends, emerging technologies, and best practices in retail media and advertising, and apply this knowledge to enhance campaign effectiveness.

Problem Solving and Troubleshooting: Proactively identify and address any issues or challenges that may arise during campaign execution, implementing timely and effective solutions.