Adobe Analytics Developer

6-10 Years

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Early Applicant

Job Description

Adobe Analytics

Experience: 6–10 years

Responsibilities

Lead end-to-end implementation of Adobe Analytics for web and mobile platforms using AppMeasurement and Web SDK.
Design and manage data layers, adobe client data layer, events, eVars, props, classifications, global report suite and processing rules.
Collaborate with marketing, product, and engineering teams to understand measurement requirements and translate them into tracking solutions.
Perform data validation, troubleshooting, and quality assurance using browser developer tools and should have knowledge on administration, third party integrations, Marketing pixels, configuration, optimization on variables
Develop dashboards, reports, and calculated metrics to support business decision-making.
Ensure adherence to analytics governance and best practices.

Skills

Strong hands-on experience with Adobe Analytics and Adobe Experience Platform Data collection (Adobe Launch) + Adobe Target
Proficiency in JavaScript, jQuery and digital analytics concepts.
Experience integrating Adobe Analytics with other Experience Cloud solutions.
Good understanding of data quality, reporting, and insights.
Certification is must