ROLES & RESPONSIBILITIES:
- Strategic Planning & Implementation: Devise and implement bespoke digital marketing strategies tailored to assigned clients.
- Client Relationship Management: Proactively nurture client relationships alongside Group - Account Managers, addressing their needs and ensuring utmost satisfaction.
- Collaborative Strategy Development: Collaborate closely with Group - Account Managers to develop comprehensive digital marketing strategies that align with clients business objectives and target audiences.
- Content Creation & Curation: Craft and curate compelling digital content aligned with client objectives to drive engagement and conversion.
- Performance Monitoring & Optimization: Monitor campaign performance metrics, analyze data, and provide actionable insights to optimize ongoing campaigns and achieve desired outcomes.
- Market Research & Portfolio Enhancement: Conduct thorough industry and competitor research to inform and enhance client portfolios.
- Client Communication & Reporting: Participate actively in client presentations, prepare comprehensive reports, and lead productive client meetings to drive strategic alignment.
- Industry Knowledge & Innovation: Stay abreast of emerging trends and best practices in digital marketing to continuously innovate and deliver value-added solutions.
- Internal Team Coordination: Coordinate with internal teams such as creative, content, and technical departments to ensure seamless execution and delivery of digital marketing initiatives.
- Primary Client Contact: Serve as the primary point of contact for clients, addressing inquiries, concerns, and requests in a timely and professional manner.
- Upselling & Cross-selling: Proactively identify upsell and cross-sell opportunities to maximize revenue and enhance client satisfaction.
- Platform Expertise: Stay updated on the latest trends and advancements in digital marketing platforms, technologies, and best practices.
- Proposal & Pitch Support: Assist in the preparation of project proposals, presentations, and pitch materials to support business development efforts and acquire new clients.
- Team Development: Conduct regular performance reviews and provide constructive feedback to team members to foster their professional development and growth.
- Financial Collaboration: Collaborate with the finance department to ensure accurate billing, invoicing, and financial reporting for client accounts.
- Team Culture: Foster a positive and collaborative work environment by promoting open communication, teamwork, and knowledge sharing among team members.
REQUIREMENTS:
- Possess a minimum of 4 years of hands-on experience in digital marketing or client servicing roles.
- Demonstrate a profound understanding of social media trends and digital advertising methodologies.
- Exhibit exceptional communication, presentation, and client management skills to foster fruitful partnerships.
- Showcase proficiency in data analysis to derive actionable insights and optimize campaign performance.
- Display a proactive attitude and a passion for delivering exceptional service to clients.
- Familiarity with project management tools to streamline workflow and enhance efficiency.
- Possess an analytical mindset for interpreting marketing data and driving informed decision-making.
- Demonstrate strong project management and organizational skills to effectively manage multiple tasks and deadlines.
- Exhibit in-depth knowledge of the advertising industry and its evolving landscape.
- Showcase strong leadership qualities and a collaborative spirit to thrive in a team-oriented environment.
BENEFITS:
- Competitive salary package commensurate with skills and experience.
- Opportunities for professional development and training to foster continuous growth.
- Collaborative and supportive work environment that values innovation and creativity.
- Flexible work timings, 5-day work week, and refreshing breaks for work-life balance.
