About the Organisation : UniAthena is an ed-tech, offering free-learning upskilling courses and Self-Paced Academic Programs in collaboration with European Universities and Awarding Bodies. Over 4.5 Million learners from across 190 countries are pursuing their upskilling journey on the 100% Online, self-paced and 100% automated learning platform.

Job Description

As a Junior SEO Executive at UniAthena, you will be responsible for executing and maintaining search engine optimization strategies to improve the website's visibility and ranking in search engines. This role requires a proactive and detail-oriented professional who is keen to stay updated with the latest SEO trends and practices.

Key Responsibilities

Stay up-to-date with the latest trends and best practices in SEO.
Conduct competitor analysis and research their link-building strategies.
Develop and implement effective link-building strategies to improve domain authority and rankings.
Submit press releases to relevant platforms to enhance brand visibility.
Engage in content marketing activities, including guest posting and blog submissions.
Generate high-quality backlinks from various online sources.
Monitor keyword rankings and suggest actionable strategies to improve them.
Utilize keyword research and management tools effectively.
Understand ranking factors and implement ethical SEO practices.
Maintain and enhance keyword rankings across targeted regions.
Track essential SEO metrics, such as organic traffic and bounce rates, and report insights.
Identify and resolve technical SEO issues, including fixing 404 errors and other site-related problems.
Provide on-page optimization recommendations to improve performance.
Execute off-page and on-page SEO techniques to boost keyword rankings.

Skills Required

Proficiency in SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, and others.
Solid understanding of search engine algorithms and ranking factors.
Familiarity with keyword research and management tools.
Knowledge of content management systems (CMS) like WordPress.
Ability to identify and resolve technical SEO issues effectively.
Strong written and verbal communication skills for content marketing and collaboration.
Basic understanding of HTML, CSS, and JavaScript is a plus.
Analytical mindset to interpret data and provide actionable insights.
Strong organizational and time-management skills to handle multiple tasks efficiently.
Creative problem-solving skills to optimize strategies and overcome challenges.