Job Title: Sr. Brand Communications Executive

Job Type: Full-Time Work

Location: Koregaon Park, Pune

Package : 3,00,000 to 4,80,000 per annum

Position Overview:

We are looking for a Senior Brand Communications Executive who can combine brand strategy, client relationship management, content conceptualisation, social media expertise, and creative communication.

The ideal candidate should be capable of understanding a brand's objectives, developing communication strategies, conceptualising and executing content, managing social media growth, and working closely with creative, design, cinematography, and digital teams.

This is a hands-on role that requires strong ownership, strategic thinking, creativity, communication skills, and the ability to manage multiple projects and stakeholders.

Key Responsibilities -

Account / Brand / Client & Team Management
Serve as the primary point of contact for key clients, ensuring strong and long-term professional relationships.
Understand brand objectives and provide strategic solutions aligned with brand and business goals.
Ensure timely delivery of all brand assets and campaign requirements.
Prepare monthly performance reports with actionable insights and recommendations.
Brand Strategy & Identity.
Develop and maintain brand positioning, messaging, and tone of voice for assigned accounts.
Ensure all campaigns and communication materials align with the brand identity and target audience.
Monitor market trends and competitor activities to identify opportunities for brand growth and improvement.
Content Conceptualisation, Storyboarding, Creation & Copy.
Plan, create, and manage content for social's, digital, websites, campaigns, newsletters, advertisements, and press releases.
Collaborate closely with the creative, design, Cine & digital teams to deliver impactful visual and written communication.
Maintain content calendars to ensure consistent brand communication across platforms.
Social Media Strategy & Growth Management.
Manage day-to-day activities across social media platforms including Instagram, Pinterest, Facebook, LinkedIn, X, and YouTube.
Engage with online communities by responding to comments, messages, and interactions professionally.
Track social media trends, hashtags, and competitor activities to optimize engagement strategies.
Monitor and analyze social media performance metrics to improve reach and engagement.
Campaign Strategy, Planning, Execution, Mapping and Evaluation.
Plan and execute integrated marketing campaigns across digital and traditional media platforms.
Coordinate with cross-functional teams including content, design, media, and performance marketing.
Track campaign performance and recommend real-time improvements and optimizations.
Brand Communication mapping, Analytics & Report Management.
Monitor key brand performance metrics such as reach, impressions, engagement, website traffic, and audience sentiment.
Utilize tools such as Google Analytics, Meta Business Suite, Hootsuite, and other reporting platforms to gather insights.
Prepare monthly reports and use analytical findings to improve brand communication strategies.

Qualifications & Requirements :

Bachelor's degree in Marketing, Mass Communication, Business Administration, or a related field.
2-3 years of minimum experience in brand account management, brand servicing, social & digital media management, or a related role, preferably in an agency environment.
Excellent written and verbal communication skills.
Strong multitasking, organizational, and time-management abilities.
Hands-on experience with Canva, Meta Business Suite, Google Analytics, and Hootsuite.
Creative mindset with strong attention to detail and a collaborative approach.

Work Location - Koregaon Park, Pune

Senior Brand Communication Executive