Company Description Pragati Auto Centre is an automotive service and sales provider committed to delivering reliable, high-quality solutions to vehicle owners. Located in Nashik, the center focuses on customer satisfaction through transparent service, timely delivery, and consistent support. The team works closely with customers to understand their needs and provide tailored maintenance and repair services. Pragati Auto Centre is also focused on strengthening its brand presence and expanding its customer base through effective marketing and strong community relationships.
Role Description The Digital Marketing Manager is a full-time, on-site role based in Nashik, responsible for planning, executing, and optimizing digital marketing campaigns to increase brand awareness and drive customer engagement. Day-to-day activities include managing social media channels, creating and implementing online marketing strategies, and overseeing paid and organic campaigns to generate qualified leads. The role involves tracking and analyzing web and campaign performance metrics, preparing reports, and recommending improvements to maximize ROI. The Digital Marketing Manager will collaborate with leadership and operations teams to align marketing initiatives with business goals and support promotional activities for services, offers, and events.
Qualifications

Candidates should possess strong skills in Digital Marketing and Marketing, with experience creating and managing integrated online campaigns.
Candidates should possess skills in Social Media Marketing, including managing platforms, content planning, and audience engagement.
Candidates should possess skills in Lead Generation, with the ability to design and optimize campaigns that convert online interest into service inquiries or visits.
Candidates should possess skills in Web Analytics, with experience using tools such as Google Analytics or similar platforms to track performance and inform strategy.
Relevant qualifications include experience in the automotive or service industry (preferred), strong written and verbal communication skills, and the ability to work collaboratively with cross-functional teams.
A bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience, is beneficial.
Demonstrated ability to manage multiple campaigns, meet deadlines, and adapt strategies based on data-driven insights.