Job Title: Creative Copywriter

Location: Baner, Pune

Job Type: Full time

Department: Copywriting

About the Role:

We are looking for a passionate Creative Copywriter to join our team and help shape the voice of our brand across multiple channels. You will be responsible for crafting compelling, original content that engages our audience, drives conversions, and enhances brand recognition.

Whether it's a headline, product description, campaign tagline, or long-form article — your words will inspire, inform, and connect.

Key Responsibilities:

Develop creative, persuasive, and brand-aligned copy for marketing campaigns, ads, websites, social media, email, and other communication materials
Collaborate with designers, marketers, and other stakeholders to concept and execute cohesive content across channels
Adapt tone and messaging to different audiences and platforms
Edit and proofread content to ensure clarity, grammar, and brand consistency
Conduct research to understand industry trends, customer insights, and product benefits
Contribute to creative brainstorming sessions and pitch fresh ideas for content and campaigns
Manage multiple projects with varying deadlines without compromising quality

Qualifications:

Bachelor's degree in Marketing, Communications, Journalism, English, or related field
2+ years of professional copywriting experience, preferably in a creative or agency environment
Strong portfolio showcasing a range of writing styles and campaign work
Excellent command of the English language, grammar, and storytelling
Understanding of SEO principles and digital marketing trends is a plus
Ability to take feedback and revise content quickly
Detail-oriented, organized, and self-motivated

Nice to Have:

Experience with content management systems (CMS)
Familiarity with brand strategy and UX writing
Knowledge of social media trends and content formats
Basic understanding of design principles and collaboration with creative teams