About us: Keep Moving 永不止步

ANTA was established in 1991; while ANTA Sports Products Limited, a widely recognized global sportswear company, was listed on the Main Board of HKEx in 2007 (Stock Codes: 2020 (HKD counter) and 82020 (RMB counter)). The mission of the Company is to bring the transcendent sports spirit into everyone's life. ANTA Sports principally engages in R&D, design, manufacturing, marketing and sales of professional sports products including footwear, apparel and accessories. By embracing an all-round brand portfolio including ANTA, FILA, DESCENTE, KOLON SPORT, MAIA ACTIVE and JACK WOLFSKIN, etc., ANTA Sports aims to unlock the potential of both the mass and high-end sportswear markets. ANTA Sports is also the largest shareholder of Amer Sports, Inc., a global group of iconic sports and outdoor brands, including Arc'teryx, Salomon, Wilson, Peak Performance, and Atomic, whose shares are listed on the New York Stock Exchange (NYSE: AS).

About the Role

As a Brand and Marketing Executive, you will be responsible for supporting marketing activities across multiple brands launched in the Singapore market — including but not limited to Anta, Wilson, Fila, Anta, and Salomon. This is a dynamic, hands-on role where you will help drive brand presence and engagement through both online and offline initiatives.

What You'll Do

Drive and execute a wide range of marketing initiatives, including launch plans, community activations, media campaigns, brand.com strategies, and trade activations to maximize ROI.
Contribute to campaign ideation, collaborate closely with cross-functional teams locally and with HQ in China to align and implement plans.
Manage the development of EDM (Electronic Direct Mail) and brand.com content to support brand engagement.
Support social media account management and monitor online conversations to enhance brand presence.
Provide administrative and operational support, including preparation of presentations, reports, and other project documentation.

Skills & Qualifications

Diploma or Degree in Marketing, Business Management, or related field.
Minimum 1 year of relevant experience in marketing or brand management.
Strong organizational skills with the ability to manage multiple projects in a fast-paced environment.
Familiarity with digital marketing platforms and design tools (e.g., Photoshop, Illustrator, Canva) is a plus.
Proficiency in Mandarin is an advantage, in order to liaise with counterparts from China HQ.
Passion for sports is a must.

Singapore Retail Marketing Specialist