Company Description

Voxbay is a leading provider of unified communications solutions, serving over 5,000 customers across India and globally. The company's AI-powered platform, Voxbay X, offers a range of communication services including IVR, call center solutions, lead management, and SMS/WhatsApp services, empowering businesses with cutting-edge solutions. Quality, reliability, and scalability are fundamental to Voxbay's mission, delivering innovative SaaS solutions to keep businesses ahead in the competitive landscape.

Key Responsibilities

Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
Develop strategies to drive online traffic to the company website and improve conversion rates.
Manage the content strategy for the website and social media platforms.
Optimize website and landing pages for user experience and SEO.
Analyze campaign performance using tools like Google Analytics, HubSpot, etc., and prepare detailed reports.
Collaborate with the design, content, and sales teams to create and promote engaging content.
Manage and allocate the digital marketing budget effectively.
Stay up-to-date with the latest trends, technologies, and best practices in digital marketing.
Oversee paid ad campaigns across platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.).

Qualifications

Social Media Marketing and Marketing skills
Lead Generation expertise
Proficiency in Web Analytics
Digital Marketing experience
Minimum 5 years of Experience
Strong analytical and strategic thinking abilities
Excellent communication and project management skills
Bachelor's degree in Marketing, Communications, or related field
Certifications in Digital Marketing or related areas are a plus

Details:

Location : Kochi, Kerala

Work Mode: Onsite

Digital Marketing Team Lead