arch engine marketing

In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

Strong analytical skills and experience generating SEM reports

Familiarity with A/B and multivariate experiments

Working knowledge of HTML, CSS, and JavaScript development and constraints

What will you do

Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
Optimize copy and landing pages for paid search engine marketing campaigns
Perform ongoing paid keyword discovery, expansion and optimization
Research and analyze competitor advertising links

About HiveMinds

HiveMinds is a full-service digital marketing agency, it is part of the Madison group. In the last 11 years, Hiveminds has contributed to the stellar growth of a few start-ups that have now become unicorns in the country. Our clients span across countries- India, UAE, USA, Malaysia and industries insurance, education, food-tech, health-tech, cryptocurrency, FMCG, appliances etc. We have dedicated teams for google ads, Facebook, amazon marketplace , Flipkart, native ad platforms etc. Our teams are spread across Bangalore (head office), Mumbai, Delhi-NCR and Dubai.

Sr. Marketing Analyst