Shopify, Google Ads, Creative direction, CRM, WhatsApp marketing, GA4, Tracking and attribution

attribution , Meta Ads Manager, AI-enabled creative workflow, Direct-response copywriting, Server-side tracking, Generative AI for performance creative, Meta Ads Expertise, Meta Conversions API, Conversion troubleshooting

retargeting , Meta Ads Manager, audience segmentation, GA4, Performance Campaigns, Google Ads, influencer marketing, HNI-focused Targeting, Social Media Performance Marketing

paid search , Google Analytics, DV360, Meta Ads Manager, Google Data Studio, Google Ads, Paid Social, Programmatic, SA360

linkedin ads , SEO, Google Analytics, Sem, Data Studio, Facebook Ads Manager, Google Ads, programmatic buying, remarketing, Tag Manager, Mixpanel

snapchat , SEO, Google, Conversion tests, Meta, Funnel diagnostics, Attribution models, Affiliate channels, Social media, Twitter, facebook, Media planning, Martech tools, Marketing database, Programmatic campaigns, Sem, Audience strategy, Display advertising, Cohort analysis, Incrementality testing

retargeting , Campaign Analytics, Campaign Optimisation, experiential marketing, Brand Campaigns, audience segmentation, Media Planning, Landing Page Optimisation, Performance Marketing, Google, Meta, Creative Testing, DOOH, Business Analytics, CTV, Brand Activations, OOH, Youtube, Product Analytics, Data Dashboards, Radio, Customer Acquisition Funnel, OTT, Print, Partnerships, Programmatic, On-ground Initiatives, CRM

Shopify, GA4, Meta Ads, Google Ads, Performance Marketing, Conversion funnel strategies, Analytics tools, Mixpanel, WhatsApp marketing

google sheets , Sql, Excel, Tableau, Looker, Meta Ads, Data-driven optimization, Google Ads, App campaigns, BI data visualization tools, Branch, Performance marketing, Merchant Center