Job Summary

Reporting as Senior Specialist/Manager, Marketing Operations (ACM), The Certified Adobe Campaign Manager requires deep technical expertise in Adobe Campaign Classic and/or Standard. This role is responsible for the end-to-end development, deployment, and support of complex, data-driven marketing campaigns. The ideal candidate will be proficient in campaign architecture, scripting, data modelling, and platform integration, with a strong focus on troubleshooting and performance optimization.

Key Responsibilities

Campaign Development & Execution

Build and configure multi-channel campaigns (email, SMS, push, direct mail) using Adobe Campaign workflows
Develop custom scripts and logic for dynamic content, audience segmentation, and personalization
Create and maintain reusable templates, delivery mechanisms, and campaign components

Platform Configuration & Data Management

Design and manage schemas, targeting workflows, and data imports/exports
Implement ETL processes and ensure data integrity across campaign executions
Optimize database queries and workflows for performance and scalabilit

Troubleshooting & Support

Diagnose and resolve issues related to campaign execution, delivery failures, and data inconsistencies
Monitor logs, delivery reports, and workflow execution to proactively identify and fix errors
Collaborate with Adobe support and internal IT teams to resolve platform-level issues.

Integration & Automation

Integrate Adobe Campaign with external systems (CRM, web analytics, APIs, Adobe Experience Cloud)
Develop and maintain SOAP/REST API connections for real-time data exchange and campaign triggers
Automate recurring campaign processes and reporting workflows

Requirements :

Certification

Candidates must hold at least one of the following Adobe Certified Expert credentials:
Professional: Developer
Expert: Developer
Master: Architect

Technical & Soft Skills:

Minimum 3+ years of hands-on experience with Adobe Campaign (Classic or Standard)
At least one year of Adobe Campaign Classic software experience
Strong proficiency in the following areas:
SQL for data manipulation and targeting preferred
JavaScript and HTML/CSS for email scripting and personalization
XML for template and workflow configuration
Experience with SOAP/REST APIs, webhooks, and data connectors.
Familiarity with Adobe Experience Platform, Adobe Analytics, and Adobe Journey Optimizer is a plus
Understanding of data privacy regulations and secure data handling practices
A basic understanding of marketing automation
An understanding of relational database concepts
Experience with campaign performance tuning and delivery optimization.
Ability to translate business requirements into scalable technical solutions.

Adobe Campaign Developer

ADOBE CAMPAIGN SENIOR DEVELOPER