audience understanding, programmatic environments, campaign structures, data-led selling, platform capabilities, digital advertising, contextual relevance

biddable media landscape, Agency Sales, CRM Tools, Sales Techniques, AdTech ecosystem

Sales, Client Acquisition, Digital Media, mobile advertising, Business Development

Reporting Tools, performance metrics, Campaign optimisation frameworks, Ad tech platforms, Client KPIs, Buying, Digital advertising ecosystem, Media planning

Advertising Sales, Presentation Skills, Stakeholder Management