CREATIVE MARKETEER

Mumbai | 3 to 4 years experience

Only candidates currently based in Mumbai will be considered.

If you can take a complex subject, find the interesting idea inside it, and turn it into clear, compelling communication, we should talk.

TargetEdge is a B2B creative agency working with enterprise clients across pharma, SaaS, financial services, and other complex industries.

We are looking for a Creative Marketeer who can sit between copy, design, campaign thinking, and AI.

This is not a traditional copywriting role. You will work across campaigns from concept to execution, alongside Creative Directors, Strategists, Project Managers, Designers, and Digital Marketers.

WHAT YOU'LL WORK ON

• Write and adapt copy across LinkedIn, Google, email, landing pages, websites, brochures, presentations, social media, and video.

• Turn complex scientific, technical, product, and regulatory information into communication that is clear, accurate, and engaging.

• Develop campaign ideas, headlines, messaging routes, visual metaphors, and content extensions.

• Adapt ideas across audiences, funnel stages, platforms, and markets.

• Work with designers and other teams to take ideas from a first draft to final execution.

• Review work for accuracy, claims, terminology, consistency, and detail.

• Keep campaigns moving by managing feedback, revisions, approvals, and deliverables.

WHAT WE'RE LOOKING FOR

• 3 to 4 years of experience in copywriting, advertising, content, or a related creative role.

• Strong writing, editing, and proofreading skills, with an ability to think beyond just the words.

• Someone who can understand complex subjects and turn them into clear, compelling communication.

• Strong conceptual and visual thinking. You should be able to contribute to both the idea and how it comes to life.

• Comfortable working across multiple projects, platforms, and rounds of feedback.

• Able to take ownership of assigned work while collaborating closely with creative, strategy, digital, and project teams.

• Working knowledge of Canva, PowerPoint, Google Slides, or similar tools.

• Experience in pharma, healthcare, life sciences, technical, or regulated industries is a plus.

AI IS PART OF THE JOB

At TargetEdge, AI is not something we bolt onto the end of the creative process.

We have built proprietary AI systems specifically for B2B campaign writing, and you will be trained on them.

We use AI to explore ideas, challenge thinking, draft, refine, edit, and adapt creative work.

We are looking for someone who sees AI as a creative partner and is excited to explore what it can make possible. Someone who also understands that good AI output still needs human judgment, taste, editing, and intent.

You do not need to have a perfect AI workflow today. You need to be curious enough to build one with us.

WHAT SUCCESS LOOKS LIKE

Strong first drafts.

Good ideas.

Accurate work.

Independent execution.

Clear communication.

And giving Creative Directors more room to focus on the bigger creative challenges.

If that sounds like the kind of creative role you have been looking for, we'd like to hear from you.