About the Role

We are looking for a proactive and result-oriented Lead Generation Executive to identify, qualify, and generate high-quality leads for IT products and services. The ideal candidate should have hands-on experience in B2B lead generation, prospecting, and outreach using modern sales intelligence and networking tools.

Key Responsibilities

Generate and qualify leads for IT products and services through various channels.
Utilize LinkedIn Sales Navigator, Apollo, Lusha, and other prospecting tools to identify potential clients.
Conduct market research and build targeted prospect databases.
Execute outbound lead generation activities through cold calling, email marketing, LinkedIn outreach, and other channels.
Engage with prospects, understand their requirements, and schedule meetings for the sales team.
Maintain and update lead information in CRM systems.
Collaborate with Sales and Marketing teams to develop effective lead generation strategies.
Track, monitor, and report lead generation performance metrics.

Required Skills

B2B Lead Generation
IT Sales
Direct Sales
Cold Calling
Email Marketing
LinkedIn Sales Navigator
Apollo
Lusha
Prospect Research & Database Management

Mandatory Skills

Proven experience in generating leads for IT products or IT services using LinkedIn Sales Navigator.
Strong understanding of B2B sales and lead qualification processes.
Experience with outbound prospecting and lead nurturing activities.

Candidate Profile

1-4 years of experience in lead generation, business development, or inside sales within the IT industry.
Strong communication and interpersonal skills.
Ability to identify decision-makers and build a qualified sales pipeline.
Familiarity with CRM tools and sales automation platforms.
Self-motivated, target-driven, and capable of working in a fast-paced environment.