GERMS is looking for a fast-moving, culture-aware Social Media Content Specialist who lives and breathes content. This role goes beyond posting on social media. You'll be on-ground at concerts, launches, festivals, media previews, and invite-only experiences — capturing moments as they happen and turning them into content people actually want to watch.

You'll get up-close access to celebrities, artistes, creators, and exclusive events. In return, we expect sharp instincts, strong storytelling, and the ability to move at the speed of culture.

If your first reaction at a concert is this would make a sick Reel, we should talk.

What You'll Do

Attend concerts, red carpets, brand launches, media events, and exclusive experiences for live social coverage
Plan content angles, shot lists, and storyboards before events
Capture engaging short-form content using mobile devices
Edit fast-turnaround content for Instagram, TikTok, Facebook, and other social platforms
Create live updates, Stories, Reels, TikToks, and behind-the-scenes content in real-time
Work closely with creatives, strategists, and account servicing teams
Translate trends, memes, and cultural moments into branded content opportunities
Ensure content is platform-native, culturally relevant, and audience-first
Support post-event recaps and campaign reporting
Maintain a strong visual eye and consistent content quality under fast-paced environments

Requirements

Strong understanding of social media culture and platform behaviour
Able to shoot stable, aesthetically pleasing videos and photos using a phone
Comfortable editing on Canva and mobile editing apps
Skilled in content planning, sequencing, and visual storytelling
Fast execution with strong attention to detail
Comfortable working nights, weekends, and event hours when required
Able to work independently during live coverage situations
Good communication and coordination skills on-ground
Passionate about entertainment, music, lifestyle, pop culture, and internet trends

Bonus Points If You

Know how to create viral-worthy short-form content
Have experience covering concerts or entertainment events
Understand pacing, hooks, captions, and audience retention
Can confidently direct talents or creators during shoots
Are familiar with CapCut, Premiere Pro, or mobile-first editing workflows
Have a strong personal TikTok or Instagram content sense

The Experience

This role comes with opportunities to:

Attend concerts and high-profile events
Gain exclusive access to celebrities, artistes, creators, and media experiences
Be part of exciting brand activations and entertainment culture
Create work seen by thousands — sometimes millions
Work in a fast-moving creative agency environment where ideas matter

Who This Is For

Someone hungry.

Someone culturally plugged in.

Someone who can spot a moment before everyone else does.

You don't wait for content.

You chase it.

Social media LIVE content specialist