About Veiga

Veiga integrates advanced engineering, innovative design and globally recognised technologies of Halma Safety companies to address the unique fire safety needs of diverse customers in India.

Its advanced sensors and real-time monitoring capabilities offer accuracy in detecting potential fire hazards before they escalate. It's built on proven and approved European technology and has undergone rigorous testing to ensure it meets the highest standards. Its sleek and compact design integrates seamlessly into any environment, blending aesthetics with functionality. Whether installed in homes, offices, or industrial facilities, the system adapts to varying needs and configurations, providing customisable solutions for comprehensive fire safety management.

Position Objective

(The purpose of role in current business/market scenario)

Veiga is a Made in India Fire detection System launched by HFI in 2024. The primary purpose is to meet the Fire Detection needs of customers in small, retail and residential segments in Tier II, III markets. Since the launch the brand has had an exponential growth and is well accepted by the market.

You will be responsible to build the brand in the designated market by way of building of strong set of System Installers. Support the distributors sales team in identifying and closing the opportunities. Arrange trainings and spread product knowledge. You should have Hunters attitude and should work to build the market with discipline and focus.

Responsibilities

(KRAs / deliverables / job expectations)

Grow and maintain brand equity of Veiga in the designated market.
Build a set of System Installers to promote the product
Drive the distributors to deliver on set targets
Develop and build an appropriate channel and partner strategy and relationships for market promotion, penetration and customer supply and support infrastructure.
Train, develop and manage appropriate partner capabilities for effective business growth and customer support.
Develop and execute appropriate product promotion and sales strategies for building market awareness and brand presence.

Academic Qualifications

Diploma or Engineering Graduate in Electronics/Electrical/Instrumentation

Critical Success factors (critical / high impact aspects of role)

Understanding market segments and customer needs to develop effective penetration strategies.
Building and growing successful partner relationships and capabilities
Effective business forecasting and execution.
Project based working for plan and specify in large projects.
Competition benchmarking – product and pricing
Ability to network in the industry

Experience (exposure)

Work Experience of 5-9 years overall
Preference will be given to candidates from Fire, Security and Automation Industry

Key attributes

(critical functional competencies)

High performance and achievement oriented.
Self-motivated and self-dependent
Go getter
Strong quality orientation
Humble (high integrity, patient and transparent)
Strong learner and risk taker
Customer focussed

Competencies (fundamental skills and attitudes)

Strong knowledge of fire Industry and key applications
Effective communication and presentation skills
Analysing, Organizing and Planning skills
Building inter-personal relationships
Sound technical orientation and understanding
Channel and partner management capability
Should have capability to design a Fire Alarm system based on International/National Standards

Area Sales Manager